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Press releases - 12 June 2015

Urban Splash is proud to announce the launch of the Park Hill ‘I Love You Will You Marry Me ’ beer by Thornbridge

12 June 2015

Award winning Property developer Urban Splash is delighted to be able to announce a new beer specially created by Thornbridge brewery for Park Hill called the ‘I Love You Will You Marry Me’ beer, using the world famous phrase associated with the bridge at Park Hill, and that is also lit up in neon lights.

Visitors will be able to taste the beer at the launch of Sheffield Design Week with Peddler for a weekend of activities that celebrates design and includes live music, great food and other craft beers. Urban Splash is partnering this event as it will also provide the first opportunity for the public to see the next phase of the Park Hill development. Tours and viewings of the latest show apartments will be organised from the Park Hill marketing suite.

Managing Director Simon Gawthorpe comments: “It was an inevitability that there would one day be a Park Hill beer. It is a brilliant way to celebrate a new dawn at Park Hill alongside the celebrations of Sheffield Design Week. Sheffield is well known for its craft beers and Thornbridge is a leading light in this, so who better to create the ‘I Love You Will You Marry Me’ beer. I am looking forward to many samplings.”

Marketing and export manager for Thornbridge Brewery Alex Buchanan said: “The ‘I Love You Will You Marry Me’ beer came about because through our beers and pubs we support an approach of Beer, Music, Art and Community and this is all encapsulated in the work with Urban Splash and Sheffield Design Week. The beer is a light strawberry blonde ale (ABV 4.5%) matured with a huge amount of fresh strawberries. The strawberries complement the fruitiness of the beer and the result is a refreshing beer with a natural sweetness that is absolutely delicious. The beer will be on sale this weekend alongside our other popular beers.”

Thornbridge is the official brewery partner for The Scottish Queen exhibitions programme, currently occupying one of the refurbished commercial units at Park Hill on the site of the former pub. The exhibitions programme will be led by Sheffield’s S1 Artspace from this autumn which Thornbridge is supporting.